Famous social media couple Cong TV and Viy Cortez are the newest brand ambassadors of Marstek PH, bringing their signature content style to a brand that offers home energy solutions.
During a press conference in Pasig City on October 14, TatakMNL.com asked Cong and Viy how they plan to introduce the brand to their audience and if they have exciting content ideas in store.
Cong said they are still planning their content and want to make sure it connects with their followers. He explained that people may lose interest when they feel that someone is trying to sell them something.
“Bini-brainstorm pa po namin talaga ni Viy kasi something ‘to na dapat paghandaan…” he said.
“Kasi sa totoo lang ang mga tao ayaw nabebentahan e… Pag nakikita nilang binebentahan sila, para silang allergic diyan. So kailangan mong magkaroon ng way paano mo ipapakita sa kanila, iho-hook mo na sila do’n sa isang content… bago mo dahan-dahang i-introduce and makuha yung interest nila,” he added.
For Cong, one way to connect with their audience is through something many families deal with every month: electricity bills.
“And one thing that you can do is always kailangan mong maka-relate sa kanila and pare-parehas naman tayong nakaka-relate sa konsumo ng kuryente at sa mga bill natin buwan-buwan.”
He also pointed out that saving money is important to families, making it another topic they can share with their followers.
“So, I think, something ‘yon na pwedeng angle nung magiging content or idea namin ni Viy [ay] syempre as pamilya, gustong-gusto mo rin na napakaimportante na makapag-save. So another angle ulit ‘to,” he shared.
“Napakaraming anggulo kung paano mo pwedeng tirahin na makaka-relate yung audiences mo pagdating doon sa kung paano mo ipapakilala or i-introduce yung Marstek sa kanila,” he continued.
Meanwhile, Viy shared that she has already recorded content featuring the brand for her YouTube series “realiTViy,” which documents her everyday activities.
She recalled filming Cong while he was working on something at home following the installation of their Marstek unit. Rather than staging a promotional challenge, she chose to show the product as part of their normal routine.
“Actually meron na akong na-video kasi napakasimple lang niya. Meron kasi akong episode sa YouTube na parang ‘realiTViy’. Yun yung typical na ginagawa ko araw-araw,” Viy shared.
“So nung paalis ako, nagkukumpuni-kumpuni siya, na may inaayos siya kasi nga kaka-install nung Marstek namin…Tapos pinakita ko lang ‘Ano yung ginagawa mo?’ Alam mo yung sobrang natural, hindi mo kailangan ng parang challenge kasi… magagamit mo talaga siya sa bahay at makikita mong effective,” she continued.
Viy also plans to let her followers follow their experience with Marstek over time, including monitoring their household electricity bill in the coming month.
“At meron akong sinabi doon. Sabi ko ‘Sabay-sabay nating tignan yung mangyayari next month’, dahil doon nga makikita namin yung bill.”
She admitted that she initially found the product difficult to understand, but Cong helped explain how it works and how it could benefit their household. Now, she hopes to share that same learning experience with her followers.
“So… dinadala mo sila kung paano — kasi ako nung nalaman ko ‘tong product na ‘to, sobrang nagulat ako at medyo hindi ko siya maintindihan,” she said.
“Asawa ko yung matalino sa amin kaya asawa ko yung nagpaintindi. ‘Ito yan. Ganito yan… Paano makakatulong sa bahay natin’.
“Ngayon ganun ko rin ini-introduce sa community ko, sa mga followers ko na ganito pala siya,” she added.
She added that her content will show the process from installation to demonstrating the product’s accompanying app, allowing viewers to see how it fits into their daily lives.
“So inisa-isa ko… simula do’n sa ini-install hanggang sa nakadikit na sa bahay namin, hanggang sa pinapakita ni Cong yung app,” she shared.
“So, hindi siya masyado OA na paghahanda. Sobrang natural lang kung paano kami sa bahay, paano kami pag may mga bagong product na ginagamit sa bahay. Ganun lang siya.
“So excited na ako na mailabas yun kasi alam kong maraming maku-curious about sa Marstek,” she ended.
Through their content, Cong TV and Viy Cortez hope to help their followers learn more about Marstek by showing how they use it at home. Their plans also focus on a concern many Filipino families share: managing electricity use and monthly bills.
Leave a Reply