After weeks of anticipation and strategic hints on their social media channels, Puregold has officially launched the music video for the new song “Nasa Atin ang Panalo.”
Premiering on May 25, this video is an essential watch for fans of Pinoy pop, presenting an extraordinary collaboration between four of the nation’s most popular musical acts: SB19, BINI, SunKissed Lola, and Flow G.
“These four artists represent the pinnacle of Philippine music today. Collaborating with them is a fantastic opportunity to reinforce Puregold’s brand message,” said Vincent Co, President of Puregold Price Club, Inc. “Puregold proudly celebrates their successes and is committed to continuously uplifting Filipino talent. As we approach our 500th store milestone, it’s a privilege to have these artists create a song that genuinely reflects our core values.”
The video features the artists performing together in a stylized Puregold store, highlighting their diverse talents: harmonizing, dancing with energetic choreography, playing instrumental solos, and Flow G rapping his own verses.
Beyond the remarkable feat of uniting these four major acts in one music video, “Nasa Atin ang Panalo” also pays tribute to the people of Puregold. Everyday shoppers and store staff, who contribute to Puregold’s daily operations, share the spotlight with the artists. Even Puregold’s iconic Aling Puring makes a special appearance, joining the country’s biggest stars.
The song embodies the “panalo” spirit that has defined Puregold’s extensive history in retail, while also reflecting the individual success stories of the artists involved. Each artist brings a unique narrative of triumph to the project.
SunKissed Lola’s consistent rise in the industry highlights their dedication to turning dreams into reality. BINI’s journey of growth and transformation underscores the importance of evolution over time. Flow G’s determination in overcoming challenges showcases his resilience. SB19’s path, marked by both victories and challenges, exemplifies the strength to persevere and confront new obstacles.
The collaborative track is currently available online and will soon be accessible on streaming platforms like Spotify.
For fans of Pinoy pop, there’s even more to anticipate. Each of the four artists has teased upcoming solo tracks to be released in collaboration with Puregold in the coming weeks. These new songs will further explore the distinct qualities that have helped them achieve their “always panalo” dreams. Fans should keep an eye on Puregold’s social media channels for more updates.
TATAK MNL 