Prepare for an unforgettable experience seeing showbiz royalty KC Concepcion on the big screen via her comeback project ‘Asian Persuasion,’ which also happens to be her first international and first American film at that.
The film has a substantial budget of US$2 million. Learn more about the story below.
Before it heads to Philippine cinemas, ‘Asian Persuasion’ is slated for its World Premiere at the renowned SOHO International Film Festival in New York City on September 16 and 17.

For the home country of KC and some of its Filipino-blooded cast and crew, ‘Asian Persuasion’ opens November 29 in the Philippines.
The captivating screenplay is the work of talented writer Mike Ang, while the film also marks the directorial debut of Jhett Tolentino, a distinguished figure known for winning both Tony and Grammy awards.

Asian Persuasion is the outlandish story of a down-on-his-luck chef, Mickey de Los Santos, who cooks up a crazy scheme to marry off his ex-wife, Avery Chua, by setting her up with a fake internet dating profile in an attempt to find her a suitor to re-marry in order to avoid his substantial alimony obligations. With the help of his trusted wingman, Mickey gets off to a hot start – until he realizes he wants a second chance with Avery. He might be too late.
At its core, this film is a loving homage to the wonderful phenomenon that is New York City – celebrating some of its most iconic landmarks and highlighting some of its lesser-known, less frequented cultural enclaves. For those of us who love this amazing town, we know all too well the unexpected magic that can only happen here.
Asian Persuasion was shot in New York City in Spring 2022. It prioritized hiring Asians, female department heads, LGBTQIA+ crew and filmmakers. In total, 21 Asian countries were represented in this production: Bangladesh, Cambodia, China, Hong Kong, India, Indonesia, Israel, Japan, Laos, Malaysia, Mongolia, Myanmar, Nepal, Philippines, Singapore, South Korea, Sri Lanka, Taiwan, Thailand, Tibet, and Vietnam.

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